Thursday, 27 March 2014

Q3. WHAT INSTITUTION WILL BEST DISTRIBUTE YOUR MEDIA PRODUCT?



LOGO:
We decided that we want our logo to include the idea of a radio station, yet include some sense of femininity hence the colours of our logo. By using these pastel colours we wanted to reinforce the idea of calmness and gentleness to the look of our station, and make it seem relaxing and welcoming. Also, by including the radio microphone in the logo, it makes clear to the audience who we are, which is a radio station. Lastly, because it has the name of our station on the logo, it automatically ensures that the audience know who we are, so when they come across it they will know it is us.

SLOGAN:
Our slogan of ‘Our news, is your runway’ makes sure that our audience will always remember us because it is short and snappy to remember, and rounds up a general idea of what our station is about. We also decided to use this as our slogan because of the ways it includes words such as ‘news’ and ‘runway’ implying what our news station is about; which is local news and fashion trends, therefore the audience know what to expect.

ROLES:
Although as a group we played a variety of roles, there were some which we individually specialised in. For instance, I took on the role of talking and asking the public to participate in our activities such as the vox pop, in order for our radio station to get non biased opinions. The other member , Aima, had the huge role of organising the news casts and making sure that we included all the right things and was up to date with any current fashion affairs. Thahmina, had the role of researching so that we got top quality information in order to have background knowledge on our stories. Overall, we all played a huge role in the making of our news station, so that it could be the best of the best!

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