MAIN PRODUCT

PRELIMINARY TASK - FASHIONISTAAAS.FM

Q1. IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF REAL MEDIA PRODUCTS?

 

 

 

 

Q2. HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

Q3. WHAT INSTITUTION WILL BEST DISTRIBUTE YOUR MEDIA PRODUCT?

LOGO:
We decided that we want our logo to include the idea of a radio station, yet include some sense of femininity hence the colours of our logo. By using these pastel colours we wanted to reinforce the idea of calmness and gentleness to the look of our station, and make it seem relaxing and welcoming. Also, by including the radio microphone in the logo, it makes clear to the audience who we are, which is a radio station. Lastly, because it has the name of our station on the logo, it automatically ensures that the audience know who we are, so when they come across it they will know it is us.

SLOGAN:
Our slogan of ‘Our news, is your runway’ makes sure that our audience will always remember us because it is short and snappy to remember, and rounds up a general idea of what our station is about. We also decided to use this as our slogan because of the ways it includes words such as ‘news’ and ‘runway’ implying what our news station is about; which is local news and fashion trends, therefore the audience know what to expect.

ROLES:
Although as a group we played a variety of roles, there were some which we individually specialised in. For instance, I took on the role of talking and asking the public to participate in our activities such as the vox pop, in order for our radio station to get non biased opinions. The other member , Aima, had the huge role of organising the news casts and making sure that we included all the right things and was up to date with any current fashion affairs. Thahmina, had the role of researching so that we got top quality information in order to have background knowledge on our stories. Overall, we all played a huge role in the making of our news station, so that it could be the best of the best!

Q4. WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT?

 

Q5. HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

Q5. HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

In our radio news cast we attracted and addressed our audience in a variety of ways in order for them to relate to our stories.

ATTRACT:

TECHNICAL CODES:

SOUND:

Slang ban story – Diegetic sounds such as the airplane and the passing of cars are used to show the listeners that the vox pop was used with real people and it shows the audience that the news cast is live. Audiences are usually reeled in by the idea the event is happening now. Grime and street music were used in the background to give the audience the sense that slang is mainly used in the streets. This links to Stuart Halls’ theory and the idea of ‘preferred readings’ this is because our niche audience (teens) are able to relate to the idea of being pressured not to use slang. During this story the voice used was a chatty, clear and consistent.

Westfield Wonderland – Diegetic sounds like people chattering and the sounds of traffic, gave the audience a sense of realism that the outside broadcast was live. The non-diegetic sound that was used was the Christmas themed song in the background to give the audience excited by the sense of festivity. This links to the theory of uses and gratification as it allow the audience to enjoy listening to the Christmas music and feel the excitement of the upcoming holiday. The voice used was happy and joyful to give the audience a sense of spirit and excitement.

Krokodil story – The diegetic sound used in this story was the noises of the hospital doors opening and closing, this allowed the audience to think about where the location is. The quietness connoted that it is in a more controlled environment. The non-diegetic sound used in this story was the heartbeat - this enabled the audience to recognize the seriousness of the story compared to the other content in our newscast. This story had a very stern tone in order to show the importance of the issue.

Newham story- The diegetic sounds used in this story is the same as the slang ban story in order to show the audience that the story was live from the streets, and the thoughts and voices of the people are real. The non-diegetic noise used in this story was the effect of a jail door banged shut in order to show the audience that this story reflects the consequences of crime and the importance it has. The voice used was formal and serious. This reflected the severe punishments that the teachers faced.

SILENCE:

Silence isn’t used at all during our newscast because we wanted to maximize every second in the 5-minutes to exploit the uses and gratifications the product could offer – particularly entertainment, education and information.

 We also like to include some humour to suggest that news doesn’t have to be boring. This amusement shows that news can support all the entertainment element of the uses and gratifications theory.

THE STORIES SELECTED FOR THE NEWS STATION:

All our stories have teenagers at the centre. The stories selected for the newscast ensured that we were able to inform and entertain our audience. For example by having the Westfield wonderland story it allowed our audience to feel a sense of culture and some of the audience were able to relate to the excitement of the story and its views. This therefore shows that we were able to attract our audience through a popular story and what is a big hit for our teenagers which was the shopping centre.

We also decided to select the slang ban story as it allowed the audience to see and relate to how students felt about this issue. The use of the story enables our niche to be able to see different viewpoints of the story. Our teen audience would get the preferred reading because they generally use slang themselves.

The Newham story enables our audience to think about how unfair and unjust it would be for other students to walk away with grades that they didn’t achieve when they themselves have to work hard.

Lastly, by using the Krokodil story, this allowed our audience to be informed about something which could affect them in the mere future.

ADDRESS TO THE AUDIENCE

We address our audience in a way that they feel included, involved, and comfortable and they connect with the presenters and reporters. By calling the audience "fashionistas" we make our audience feel that this newscast is addressed to them personally, and that they can relate to us.

Our news team decided that we would vary our delivery and address from the relaxed to a more formal approach. This way we would match address to the content of each story.



Image of our presenter preparing to record!

Our presenter uses a clear voice so that our audience is able to hear what we are saying. For the most part we use more formal language typical of newscasts. However, in certain places we add bits of informality to make our audience feel a little more relaxed. For example, when our presenters says ‘don’t forget to buy me that snazzy scarf’ this allows our audience to see that although we are informing them about information we also remind them that we are ordinary teens just like them and we share their interests.

Q6.WHAT HAVE YOU LEARNED ABOUT TECHNOLOGIES FROM THE PROCESS OF CONSRUCTING THIS PRODUCT?

Q7. LOOKING BACK AT YOUR PRELIMINARY TASK, WHAT DO YOU FEEL YOU HAVE LEARN'T IN THE PROGRESSION FROM IT TO THE FULL PRODUCT?

Please enlarge to view by clicking on the presentation! 

DRAFT MAIN PRODUCT

PLANNING 18 - PRELIMINARY TASK SCRIPT

PRELIMINARY TASK – SCRIPT

*starting music, is from ‘Baby I’ acoustic from singer Ariana Grande, ‘Yours Truly’ album. This should be played and then faded out when Aima starts talking*

Rohima, Aima & Thahmina: Welcome, to fashionistas.FM.

*music starts to fade*

Aima: Today’s weather 21 degrees, so splat on some of that sun cream.

* Music completely fades out*

Rohima: In the studio today, we have record breaking singer, yep you guessed it. It’s TAMMY MAHONE!

*Applaud and cheers from the audience and the three of us saying ‘hi’ in between*

Rohima: So, tell us about your new single ‘Baby I’?

Thahmina: Well, I just thought it was the season to bring out a fun, summery, party music video and I just wanted to show the more bubbly fun side of me, and something everyone can dance too.

Rohima: Yeah, I’ve certainly had my boogie.

*Laughter from the audience*

Aima: So after the break, we’ll catch up with Tammy Mahone and her secret lover. But right now lets hear a snippet of ‘Baby I’.

*Tammy Mahone’s song will be played and will last till the end of the newscast and then faded out, should be around 13 seconds*

(Tammy Mahone’s song is actually the beginning piano of the song ‘Almost Is Never Enough’ by Ariana Grande from her ‘Yours Truly’ album.)

PLANNING 17 - RESPONSIBILITIES

MY RESPONSIBILITIES

Although my group and I had many responsibilities as a trio, there are some things we had to take care individually. Here I have a few of my roles and responsibilities throughout the process of the making of our newscast.

·   Making sure we all completed our risk assessment in order to be aware of anything that could happen.

·   Approaching a suitable audience.

·   Checking whether we all had our equipment at the ready.

·   Checking the weather beforehand.

·   Gathering any relative information about our locations.

·   Researching into what websites we could present our information on.

·   Getting in contact with our audience via social networks and apps such as twitter and whatsapp.

·    Producing consent forms for our participants to fill out.

PLANNING 16 - EQUIPMENT I USED

LIST OF EQUIPMENT

EQUIPMENT:

·         Zooms

·         Dictaphone

·         Zoom and Dictaphone batteries

·         Mac Book

·         Camera

This equipment was used when going out to record our stories. So when a group member had to go out and record their story they were responsible for looking after the equipment like the zoom and Dictaphone. The other member would have to keep an eye on the weather and battery check and the last member had the duty of looking after the equipment that was not being used.

 

PLANNING 15 - LOGO

PLANNING 14 - IMPROVED VERSION OF MY VOX POP's ON AUDICITY

This is the improved version of my audacity, with this I had cut out any excess noise so that it is easier to listen to, although there are parts of an airplane flying over for example it adds to the realism of the vox pop's being outside, showing that I have taken the effort to go outside and asked real people.

PLANNING 13 - AUDACITY DRAFT

PLANNING 12 - QUESTIONS I ASKED

QUESTIONS

OUTSIDE BROADCAST:

How busy does traffic get during Christmas?

VOXPOPS:

What are your thoughts on slang banned in school?

PLANNING 11 - IMPROVED SCRIPT

PLANNING 10 - DRAFT SCRIPT

PLANNING 9 - COMMUNICATIONS

This video shows a phone call to the AQA exam board. We asked how Newham college managed to receive certificates for qualifications without getting noticed.

PLANNING 8 - THE SEQUENCE OF OUR NEWSCASTS

SEQUENCE OF NEWSCASTS

This is the order we would like our radio newscasts to be played.

1.  Introduction music

2.  The presenter will greet the listeners and give a short summary of the main newscast that will be shared.

3.  First newscast: Interview on ‘Krokodil drug’

4.  Second newscast. Outside broadcast Westfield Wonderland

5.  Third newscast: Voxpop on slang in schools

6.   Fourth newscast: Newham school qualification

7.   Fashion forecasting

8.   Presenter is played out by the music.

PLANNING 7 - MEETING OF OUR NEWSCAST

OUR MEETING

This is a quick video of us talking about where we are at with our stories and what we have left  to do with our news stories. We also talked about our timings of when we are going to be doing everything and started with us getting views from the people in busy Oxford St.

We also realised the poor quality of the video, and for any future video's we know that better equipment is needed, especially with all the noises of everything else.

PLANNING 6 - INFORMED CONSENT

INFORMED CONSENT 

Below is a document of the contract that we have made for our participants to sign when they take part in the process of the outside broadcast, vox pop's and interview.